2026
YEAR:
480 KEYS
SCALE:
ARCHITECTURAL & INTERIOR DESIGN
ROLE:
Sapphire
Thai Binh
HUNG YEN, VIETNAM
INDEPENDENT HOTEL
THE BRIEF
Sapphire Thai Binh called for a premier hospitality and large-scale event venue capable of hosting significant MICE gatherings (up to 1000 guests) while authentically celebrating the deep cultural tapestry of the Red River Delta. Set in Diem Dien among fertile rice plains and ancient, resilient craft traditions, the opportunity was to create a destination where professional networking, cultural pride, and natural beauty feel naturally connected.
SCOPE OF WORK
The scope as a project management consultant, involved guiding the project from the Owner's perspective, strategically balancing high-end aesthetics with precise budget management to establish long-lasting value. Each space was curated to stand the test of time, moving fluidly from artistic culinary touchpoints like The Albion and Saigon Kitchen to the iconic, Super Potato-designed Social Club Rooftop Bar and its serene infinity pool.
THE NARRATIVE
A concept shaped by 1930s heritage, contemporary flair, curated masterpieces, and the energetic pulse of Saigon. At Hôtel des Arts, the city's rich history is not just scenery in the distance; it is the living heartbeat of the stay. Guests move between Parisian-inspired afternoon teas, vibrant local dining, and spectacular rooftop sunsets, returning each time to a poetic sanctuary that feels elegantly curated and deeply tranquil. This is lifestyle luxury with an artistic soul: timeless, sophisticated, and deeply alive.
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